Groupe Brandt

Our ambition


Our ambition is to become a major player and leader in the field of home appliances in Europe, North Africa, the Middle-East and Asia.

We want to reinforce our leadership and our technological lead in cooking as well as our business position in Washing.
We want to become a major player in Cooling.
We want to become a strong leader in small home appliances.

Our development plan addresses three levels :

  • Innovate with passion: improving our clients’ lives ;
  • Strengthen Brandt and De Dietrich internationally and Sauter and Vedette in France.
  • Gain industrial competitiveness with our Algerian and our French manufacturing sites.



A tradition of innovation

The world is changing, our lifestyles are evolving.. So are our products, with one step ahead !

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